Marketing your Paparazzi Jewelry Business

So you have this amazing Paparazzi business, now what?  How and where can you market your new business?  Let’s talk about that in today’s episode!

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Listen now or download this week’s episode to listen later here:

Show Image:

keep calm - Paparazzi jewelry is only $5  time for a Paparazzi party meme

Training:

Marketing your Paparazzi business can be fun and exciting.  There are a lot of different ways that you can promote your business and put yourself out there for people to find, and the more you are out there, the more likely that people will find you!

First, let’s talk about the rules in Policy and Procedures so that you don’t get into hot water.

1- If you use the Paparazzi logo, it MUST have the words “independent consultant” underneath.  Do not use the crown by itself either.

2- If you want to use Paparazzi in your business name, be sure to say “Paparazzi by Susan” or “Julie’s Paparazzi Accessories business”.  This differentiates you from Paparazzi corporate and is a must for your business name.

3- You can promote your business on yard-sale type sites, but selling of individual pieces or sets is a no no.  Be sure to read the policies of the group or website before promoting yourself and follow their rules too.

4- Be sure to read through the Paparazzi Policies and Procedures just to make sure you are following the rules

Ok, now that we have all that out of the way, let’s chat about how you can market your Paparazzi Jewelry business!

On Facebook – share pieces that you just ordered, play games and do things like “Wear It Wednesday”.  Be careful to not be overly spammy, but rather to just share things you are excited about.

In groups and on pages – I have several training about how to market your business on both of these places, so be sure to check those out.

Around your town – visit places, talk to people and ask people who they know.  Let’s break this down because there is a LOT of info in that sentence.

Visit places – there are 2 ways this can work for your business.  First, be out and about.  Go to the bank, go to the grocery store, visit the post office – and WEAR the JEWELRY!  This is one of the BEST ways to advertise your business is to SHOW people how awesome the pieces are by wearing them!

Second- go talk to local businesses that may compliment our business.  Places like nail salons, beauty shops and similar places are all prime spots to see if they would show and sell your jewelry to their customers.  Its a great deal for them and you and a fun way to find new customers!

Talk to people – you can talk to people while you are visiting people, while you are standing in line at the bank or grocery store or even just call someone on the phone who you’ve been thinking about.  Any of these are a great way to just make a connection with people.

Ask people who they know.  Maybe you have a cousin who knows someone who owns a salon, or maybe a friend of a friend is looking for a way to make money in her spare time!  You never know!  Ask your friends to share you posts or LIVE videos so that you can meet new people and be “introduced” to new customers!

Participate in raffle drawings or silent auctions – make up a basket with a  Fashion Fix set or a few blockbuster pieces of jewelry and be sure to include a few business cards.  This is a great way to get involved in the community and help others at the same time.  Be sure you include a few extra cards the organizer can put on the table near your donation in case others want to get some jewelry too!

Network- go networking events in you area.  Toastmasters, Chamber of Commerce events and Play groups are a fun way to meet new people and let them know about what you do!

Events – Talk to other vendors at shows or events.  This is a great way to build a community! Some of my best customers and friends are people I met at events!  A few have even joined my team!

Online – social media sites like Twitter, Pinterest, Periscope and Instagram are all great places to find new customers and market your business online.  Be sure to find a happy balance between sharing and selling so that you don’t turn people off the first time they find ya.

For more ideas and places that you can market your business, join the list below to get notified of new episodes of the podcast and get 100+ Places to Market Your Paparazzi Jewelry Business delivered to your email.

Show Challenge:

Find 3 places to market your business and make up a plan for the next 7 days as to how you will do it!!


Show Notes

Marketing your Paparazzi Jewelry Business Printable notes


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Grow Your Paparazzi Jewelry Team

So you are wanting to grow your team?!  That’s AWESOME!!  Let’s chat about why you should and how you can get started growing your team!

Listen Now or Download:

Listen now or download this week’s episode to listen later here:

Show Image:

Join Paparazzi Jewelry Today!

Paparazzi Jewelry Commission checks image

Training:

Building a team with Paparazzi is a great way to help other people as well as expanding your business.

Why should I want to build a team?

When you have a team, you can reach greater ranks in Paparazzi, get achievements like the Crown Clubs and you get a downline bonus check every month that will only add to the money you are already getting with your personal sales.

As you are growing leaders in your business, you get to connect with other women who are fun, excited and motivated in their business.  It is really fun to make new friends and get to know people because of Paparazzi.

This is something I talk about a lot because I wasn’t a super popular kid and that is something I didn’t expect when I joined Paparazzi.  I don’t think I would have believed it if someone HAD told me!  Paparazzi has given me friends, great relationships, an increase in our family funds and a way to take amazing vacations with my husband!

While the reasons your friends and customers will want to join can be as various as they are, a lot of times they will also discover that Paparazzi is more than just $5 jewelry.

Another great reason to build your team is because you have the opportunity to help other women too.  You can be the person that helps them get out of debt or helps them find a way to put food on the table.  Or maybe they are able to work less and be with their kids more. Whatever the reason, you can be the person that helps them change their lives!

You are probably thinking, “I don’t know the first thing about being a leader or training someone.”  Not a problem!  This episode will get you started on the right foot!

So now that we’ve covered WHY you SHOULD want to grow your team, let’s cover the HOW.

Whether you’ve been with Paparazzi for several years or are just getting started, sharing the business doesn’t have to be complicated.  Usually I just say something like, “Girl, you just love this jewelry SO much, have you ever thought of just joining?!  Your passion would be contagious and I’m sure your friends would love looking as amazing as you do!”

See, that simple!  I think a lot of times, we over-complicate the process and make it a lot more difficult than it has to be!

Here are a few tricks that I’ve learned that help me out…

Ask questions

Start out by asking them what questions THEY have about Paparazzi.  This may be the only thing that you need to do.  Most people only have a concern or two before they are ready to jump in!  Talk about those and get them started!

There are some people who like numbers, facts and data to look over.  Share with them the Compensation Plan.  Be sure to add your consultant information to the top so that they know who to contact when they are ready to join your team.

Don’t over complicate this!  It really is as easy as talking.  If you get asked a question you don’t know or get stumped, tell them that you don’t know, BUT you can find out and let them know.  You don’t have to have all the answers before you get going! Your potential team member will love that you will look into their question and get back with them!   This shows them that you care and that you WILL find them the answers they need.

Be interested in them!

Learn about their personal life.  Do they have kids?  Family?  Are they married?  Are they new to the area?  Do they stay at home?  Do they work outside the home?  Do they like jewelry?  What is it about Paparazzi that they like most?  How could Paparazzi make the biggest difference in their lives?

These are all great questions that will help you get you get to know that person better.  Be sure to keep things conversational and not like an interview.  You want them to get a feel for who you are at the same time AND not sound scripted.

Listen before you talk

When I get excited or nervous….and sometimes just because I’m awake, I like to talk.   and talk and talk and talk. When you are chatting with someone about joining Paparazzi, the BIGGEST “secret” I can tell you is to LISTEN!  Ask questions, like we talked about a minute ago but you really want to focus on listening more and talking LESS.  When they ask you a questions, answer it and then ask them another question.

This leads me right into my next point…

Speak to what speaks to them

People join Paparazzi for all kinds of reasons.  Sometimes its because they need girl time.  Other times its just for the money.  And still others just want to travel the world with a group of amazing people and see Paparazzi as a way to do just that.  When you are talking about the benefits of joining Paparazzi, you need to focus most on the aspect that is most appealing to them.

If you have someone who wants to be fashionable at all times but is on a tight budget and you talk to her about traveling the whole time, she might walk away confused and unsure if Paparazzi is the right fit for her.  If, on the other hand, you talk about how the styles change all the time and how Paparazzi has the latest colors, fashions and trends, you are speaking right to her heart and she is more likely to jump right in!

My favorite question to figure out what their heart wants is:

“What is it about the Paparazzi business that is most exciting to you?”

This leaves it wide open to see what is in their hearts and what will motivate them more to join.

Walk the Walk

When you are wanting to build a team, the BEST way to attract people to you is to be an amazing example of a Paparazzi consultant.  Wear your jewelry, take it with you while you are out and about.  When you sell a little or a lot, TELL people about it.  You don’t have to brag, but simply sharing those little things will start to get your friends and family thinking that they want to have that kind of success too!  Or maybe they will share what you are doing with the people they know and you will get referrals.  It all starts from those little seeds you sew every day, so be sure you are planting seeds that you want to harvest!

Be consistent with the parties, events, and posting you do.  Work your business consistently over time will be what gets you the results.  I know it can be discouraging when you have been posting and posting and no one seems to be buying, but just keep it up!  Have a party.  Get some new blood in your sales group.  Shake things up a little bit.  But keep with it.  When you push through those difficult times, that’s when you will find the tremendous, amazing, Elite kind of growth that we all want to achieve.

Resources:

Paparazzi jewelry compensation plan

Paparazzi jewelry compensation plan

Show Challenge:

Do you know someone who might want to join your team?  Talk to them and see if they have any questions about Paparazzi.  You never know, that might be your first team member!


Show Notes

Grow Your Paparazzi Jewelry Team – printable show notes


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Checking out your customers – The key to more parties and recruits

When you are checking out a customer at a party or an event, the time when you are bagging their order is a KEY time to get a few minutes with just you and them.  Here’s how to leverage that time!

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Listen now or download this week’s episode to listen later here:

Show Image:

Paparazzi checkout image

Training:

So you are doing a party or an event and the people are shopping.  Yay!  Business is GREAT!!  When they are ready to check out, do you just bag their orders and send them on their way? Or do you use that one on one time to build your relationship with them and ask them questions?

Let’s talk for just a minute about how you can leverage that time to make a difference in your business.

1- when the customer tells you they are ready to checkout, take their jewelry and then hand them a drawing slip.  Then say something like, “Awesome!  Will you please fill this out while I bag up your order?”

I have never gotten a complaint, but I DO get their information so that I can follow up with them in the future.  This is a great way to start a customer newsletter, find potential consultants and new party hostesses.  For more details about that, listen in to our show called Drawing Slips – What are they and why you should use them  (linked in the show notes or on the website).

While you are bagging up their jewelry, you can ask them what their favorite piece of jewelry is of the night.  You can ask them if they had fun.  Ask if they have any other fun plans for their night or weekend.  This builds that trust and relationship.  This makes it more likely that they will choose to come back and shop again and again from YOU!

Since you’ve already got her talking, ask if she has would like to host a party!  It can be as simple as:

“Hey Linda, have you thought about having a few friends over like Suzie did tonight?  You could get some free jewelry and Suzie gets a reward at your party too!  What do you think?”

See!  It’s low pressure and highlights the fun time she had that night as well as the fact that she will get free jewelry and that her friend will get a reward too!

Next, regardless of what she said for the first question, ask her if she’s considered joining your team.  It could sound something like,

“You know, I can see that you LOVE our jewelry.  Have you ever thought of just selling it??  You would probably save a fortune on just your personal purchases alone.”

Again, super low pressure.  I love both of these ways to ask because it is easy for me to slide into conversation.  I don’t feel pushy or sneaky and since this is usually a minute I have alone with the guest, its the perfect time.

Do you know why MOST people don’t join your team or host a party?  98% of people polled in a research study by Mary Christensen (a direct selling speaker, trainer and coach) showed that 98% of people who don’t host a party or join your team WERE NEVER ASKED!

This statistic blows me away every time I hear it.  98%!  Can you image how different your business would be if you made it a habit of asking EVERY SINGLE customer checking out if they would host a party or join your team?  Crazy!

Online Parties-

Now, if you are doing a lot of online parties, you are probably trying to figure out how you can make this work in your business.  I have been testing out a new method over the last few months, and I’m loving the results.

When your customers are ready to check out, you can do 1 or 2 things.

1- have them personal message you to open up the Facebook lines of communication.  Then, send the pictures of what they are buying and ask for their email address for the invoice.  Then finally, ask if they would want to host and / or join.  This way is a little bit more back and forth and if they don’t send the first message, FB will filter your message so they may never get it.

2- Google checkout form- post the link in your sales group or event for your google checkout form.  You can set up this form however you would like (there are even some pre-made forms you can use.  I liked the one called “Contact Form” since it had most of the info I would need already in the template).  I have them fill out their email address, mailing address, phone number, and then I have a question that asks if they would like more info on earning free jewelry by hosting a party or if they would like more info about joining the team.

They can check one, both or none of the boxes if they choose.

Neither of these methods are as good as having that face to face interaction with your customers, but it is a close second and makes it so at least the info is being presented to them in some fashion.

Resources:

Drawing Slips – What are they and why you should use them

Show Challenge:

This week, decide how you are going to work your checkouts.  Practice your in-person check out questions and create a plan of attack for your online parties and events.  Now do it!


Show Notes

Checking out your customers printable show notes


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Overcoming Frustration

feeling frustrated in your direct sales business? Click here

Have you watched someone who joined Paparazzi maybe at the same time you did or maybe even later, climb up the ranks or start hitting achievements, ranks and recognition before you did?  Maybe you hear some of the Elite interviews and feel frustrated because they’ve been in Paparazzi as long as you have but you have not achieved the same things they have.

You are not alone!  In fact, a lot of consultants I talk to have the exact same feeling and frustration!  Let’s look at a few things you can do to OVERCOME your frustration and put yourself in a better place mentally which will also shift your mindset and possibly your business.

Listen Now or Download:

Listen now or download this week’s episode to listen later here:

Show Image:

Zig Ziglar quote | Paparazzi team inspiration

Training:

Before we jump into the training for today, I just want to add a little disclaimer.  I am not the happiness guru.  I am SO no perfect with any of the things listed in this particular training.  In fact, I’m far from it.  This entire episode actually came about BECAUSE of one of my greatest moments of frustration, so please don’t think that I will judge you for having a low moment.  Don’t think that I am perfect.  These are just a few thing that HAVE helped me in the past and continue to help me today to overcome those moments of frustration, doubt and discouragement.

To understand, let me tell you how this training came about.  November 2016 was a RECORD breaking month for Paparazzi!  We had so many consultants hitting rank, achieving Life of the Party and Crown clubs!  We shattered records and blasted through expectations!  I was watching my team have our BEST month to date but looking at our numbers, we were going to come short of my next rank.  There was 4 days left in the month and although I had a tiny bit of hope, deep down I knew that it wasn’t going to happen for me that month.

I was crushed.  I had cried several times during my day as I tidied up my house and kept myself busy playing with the kids and running errands but I knew that I was almost to a breaking point.  I had to go pick up my son from an after school club and told the others they couldn’t come this time.  I just didn’t want them to see the puddle that I was breaking down into.  I got in the car and chocked back a sob. “I was going to be late if I didn’t go, plus the kids could still see me inside the house” so I pulled out of the driveway and continued down the street.

I was pleading with God, begging him as I drove, “God, I know that you can do ALL things.  You made the earth, you made me.  I KNOW that you can make this happen for me if you want to.  You know how much I want this, how hard I’ve worked for it.  SO many other consultants are reaching goals and shattering records.  I want this so badly! Please!”

By this point I had come to a complete stop at a stop sign and it was there that I lost it.  All my reserves, all my composure.  I was ugly crying and I was glad I was alone.

I don’t remember exactly how it happened but as I continued to drive down the road a simple, gentle peace came into my heart and covered me.  I stopped crying and heard the words in my heart, “Now is not the time.”  The quiet love, the gentle peace stayed me as I picked up my son and returned home.

For weeks, I kept this personal experience to myself.  Partly because I am not a crier so the whole ugly-cry thing didn’t happen if no one else saw it, and partly because I wasn’t sure that NOT reaching my goals was something I wanted to share with others. But about 6 weeks later, I was prompted several times to share my story on Facebook.

I was shocked how many people struggle with the exact same feelings!  Another prompting came just moments after I read several of the comments on my post.  It said to record this episode.

So here we go!

—————————————-

Just like when you are excited, when you are frustrated, your customers, team members and potential team members can FEEL that frustration.  Your social media posts might sound a hint desperate or even just sad.  It’s not a good way to run your business or your life.  Instead, shifting your mindset into a more positive emotion like hope or excitement is something that will be contagious. And with that more positive vibe, will come more positive results.

First – remember that your journey is not someone else’s journey.  God has given you your blessings, trials, accomplishments and setbacks for a reason.  You might not know what that reason is or why you are where you are, but He does.  The struggles and the joy come hand in hand and I don’t want to have the struggles other people have, do you?!  Trust in His timing and in His plan for you and your life.  It will all work out!

Second – What are your goals for your business?  Are they something specific like how many pieces you want to sell each month or are they something more general like “hit Elite”.  Don’t get me wrong, there is nothing wrong with a big goal like hitting Elite, but you do need more of a path on how to get there.

One of my favorite books lately has been The 10x Rule by Grant Cardone.  Grant has a way of putting things that just speaks right to my heart and makes me expect the best from myself.  One of the daily habits he talks about in his books is writing his goals out every day, first thing in the morning.  He has a legal pad by his bed and the FIRST thing he does every morning is to write down his goals.  This helps him stay focused on what he wants and makes his days more productive.

For me, when I’m getting discouraged or frustrated, my goals feel more like a reminder of how far I have yet to go, but as I WRITE them down (sometimes several times) I can feel that discouragement and frustration melt away.  Hope gives way and there is a light where before there was almost a sense of despair.

Third – Don’t compare.  If you have listened to the show for a while, you know that one of my favorite quotes is “Compare and Despair” by John Lee Dumas.  This quote means that the only person you should be comparing yourself to is yourself from yesterday.  Take steps to better yourself and to progress in your journey daily, but don’t compare your journey to someone else’s journey (like we talked about in the first tip).  Focus on what you can control.  You and your actions.  Become the best version of yourself and also focus on bettering yourself.

Fourth – get outside of your comfort zone.  Shifting what you are thinking about will also shift your mood.  If you are feeling discouraged or frustrated, find someone to give a piece of jewelry to.  Give 5 complements to complete strangers.  Perform a Random Act of Kindness.  It’s impossible to stay in that place of frustration when you are thinking of others.

Fifth – Dance – by getting your body moving, you are releasing energy and changing up the energy that you are focusing on.  Put on some music and get your body moving.  Go for a walk, exercise or just do some jumping jacks.  Changing your physical space works!

Sixth – Count your blessings.  This is something I make my kids do when they are having a bad day.  Name 30 things you are thankful for or spend 5 minutes thinking of EVERYTHING you are thankful for.  Your frustration will melt away when you focus on things that are positive and happy in your life.

Seven – Get to Work – A lot of times when I get frustrated, it’s because I realize that I should have been working MUCH harder than I have been and so I get frustrated with myself and just blame it on others.  Be honest and if this is the kind of frustration you are feeling, get to work!  Take action in your business and see what results you will accomplish if you work your business with consistency and persistence.

Show Challenge:

Try out one of the methods listed above to overcome your frustration.  Have something else that works for you?  Comment below and let us know what it is that YOU do to overcome frustration.


Show Notes

Overcoming Frustration – printable show notes


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Paparazzi Lingo: Do your customers understand what you’re saying??

Do your customers understand what you are saying? - Paparazzi lingo

Do your customers, hostesses and potential team members understand what you are saying?  Here are some things you might want to remember so that important information doesn’t get lost in translation.

Listen Now or Download:

Listen now or download this week’s episode to listen later here:

Call Image:

Did I hear someone say $5 Jewelry?!

Training:

Did you know that Paparazzi has its own language of its own?  True story!  It is what is traditionally called jargon.  Jargon is special words or expressions that are used by a particular profession or group and are difficult for others to understand.

Are you using jargon when you are talking to your customers, hostesses and potential recruits?  It might be confusing and overwhelming!

I completely understand that there are some words that you just can’t get away from, especially when you are talking to potential team members but the trick it to explain things and to keep them super simple.  You should also try to avoid them altogether when talking to friends, family, hostesses and customers.

Be sure to explain things like downline, PV, OV, Director and  upline so that your potential consultant or current team members know what you mean.  A good rule of thumbs is to talk so that a 10 year old would be able to understand what you are saying.   But, if you need to use a term like Empower Me Pink, follow it up with an explanation of what you are talking about.

OR, maybe you are new to Paparazzi yourself and have NO idea what some of the words other consultants are using mean!  Not to worry, I have you covered!!  Here are a few of the most common terms and what they mean, but for a more complete list, click on the Paparazzi Lingo and Definitions pfd printable in the resources section.

Starlet Shimmer:  A business accessory used to pacify the youngest Paparazzi partygoers.  Can be purchased at Wholesale Price and sold at the suggested Retail Price of $1 per piece.  Does not carry PV and does not generate commissions through the Paparazzi Compensation Plan.

Sponsor: The Consultant who introduced you to and enrolled you in Paparazzi.

Star Consultant: A rank in the Paparazzi Compensation Plan.  To qualify, a Consultant must have 50 PV within one calendar month.

Active: A Consultant is considered Active when s/he has accumulated 50 PV or more within one calendar month.  Being active will qualify a Consultant for certain bonuses within the Paparazzi Compensation Plan.

Blockbuster:  One of Paparazzi’s bestselling accessories!

GV:  Group Volume.  The cumulative PV of all Consultants in your downline within one calendar month.  Also known as Organizational Volume (OV).

Trend Blend: A group of accessories perfectly stylized to go together.  These pieces share textures, colors, shapes, and more to pull a complete look together.

Back Office: A Consultant’s virtual dashboard where she or he can place orders for new inventory, run reports on the activity of their new team and access resources to assist them in building their business.

Here are a few suggestions on how to avoid using jargon or what to replace it with so that you are clear and easily understandable.

  • Use an alternative—Leader instead of Upline, Training instead of Empower Me Pink.
  • If you are going to use an abbreviation or acronym, explain it the first time you use it. — Starlet Shimmer (SS), Personal Volume (PV)
  • Use lingo words only if they are convenient for your customers.  For example, calling a party host a hostess is much more simple even if it is one of our jargon words.
  • Convert as many as possible into other words – for example, instead of saying I’m going to Empower Me Pink, I’ll tell my friends and family that I’m going to a Paparazzi training.
  • Avoid as many lingo words as you can, especially when talking to customers or hostesses.  When you are talking to other consultants, lingo words are more acceptable.
  • Use full words—Back Office instead of BO, Personal Volume instead of PV and Organizational Volume instead of OV.

When you remember that people who aren’t in Paparazzi don’t speak our language, its pretty easy to keep the use of jargon words to a minimum.  Keep what you are saying nice and simple!  Your customers will thank you for it!

Resources:

Paparazzi Lingo and definitions

Call Challenge:

Print and go through the list of Paparazzi’s most common terms and keep the list handy in case you or a friend needs to know what one of those words means.


Show Notes

Paparazzi Lingo printable show notes


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Drawing Slips – How to use them and why

Drawing Slips: How to use them and why

So you are doing parties and events to meet more people.  AWESOME!! Now what?!  Let’s talk about what drawing slips can do for you and your Paparazzi business!

Listen Now or Download:

Listen now or download this week’s episode to listen later here:

Call Image:

Enter to Win image

Training:

When you are at parties and events, chances are, you will be too busy to ask everyone if they are interested in having a party or joining your team.  OR, sometimes, a guest might be a little nervous to tell you, but doesn’t mind writing in down for you to see later.

Drawing slips are a MUST have!!  But how do you best use them so that you get the most out of them?

First – when your party guests are ready to check out, before you grab their shopping basket and start to bag and count their items, hand then a drawing slip and a pen and simply say “could you fill this out for me please?”  This does a few things:

1- gets you the guests information including address, phone number

2- let’s you easily see if they want to host a party or join you team

3- collects their information for future sales and contact (builds your customer base)

Now, sometimes guests will fill out the top part and leave the questions at the bottom empty.  You can simply look at this and then ask them the questions and mark the card yourself.

Then you can use the drawing slips for an actual drawing for a free item or just use them for information purposes.

As an added layer of Customer Service, you can send a thank you card to the guests who attended the party and helped support their friend.  Since you have their address, you might as well use it!!

 

Future Clientele Box - Paparazzi Accessories event drawing slips box

At events, it’s helpful to have the Drawing Box that is available in your back office for $7.99.

Set this on the outside of your booth, near the isle where it will attract the attention of the people passing by.  I like to attach a sign saying “Enter to Win a $20 gift card” or something like that people want to enter their information and fill out the drawing slip.  Having pens and a pile or pad of drawing slips is really helpful too.

At events, it is easy to get busy with helping guests pick out jewelry, checking people out and talking to customers, so that you don’t have time to visit with everyone.  Drawing slips are a great way to get the information for more people than you can talk to.

After the party or event is when you can make use your Big MAC calls to grow and explode your business!

A few things that I like to have on my drawing slips are:

  • Name
  • Address
  • phone number
  • email
  • Would you like to earn free jewelry by hosting a party?
  • Would you like more information about joining my team?
  • Sometimes having an “Are you over the age of 18?” question is a good idea too so you will know if a kid filled out the drawing slip.

One of the things that I think is GENIUS on a few of these drawing slips is the “I could be BRIBED” option.  Some people need a little encouragement to book a party or they like to buy jewelry when there is a special sale or incentive.  That’s ok!  It’s good to know that these people aren’t a solid “no”, they just need a little extra boost.  These are the people that you want to be sure to talk to on months where you offer double hostess rewards or when Paparazzi does a customer appreciation sale and offers your customers a bonus offer (like a free piece of jewelry with purchases of $35 or more or free shipping on orders of $30 or more).

Challenge:

 Get your system for drawing slips planned, set up and ready to go for your next party or event! Easy right?!  Now do it!!

Resources:

Here are a few drawing slips you can use.  Just print, copy, cut and bam! You are set!

Paparazzi Accessories event drawing slips 1

Paparazzi Accessories event drawing slips 2

Paparazzi Accessories event drawing slips 3


Show Notes

Drawing Slips – How to use them and why- printable show notes


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Reinvest for Success

Are you wanting to build your inventory?  Or just grow your business SUPER fast?  My tips for growing your inventory and business in today’s show!

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Listen now or download this week’s episode to listen later here:

Call Image:

 Invest in yourself quote image

Training:

What does it mean to reinvest in your business?  How much should you reinvest and for how long?

Great questions!!

First, let’s talk about what investing is.  When you start your Paparazzi Accessories business you invest in your starter kit.  You purchase jewelry, display items and supplies that you will then use to sell jewelry to your friends and family.  You are choosing to buy something that will give you a bigger, better return in the long run.

Reinvesting is when you take some or all of the money you get from selling the jewelry you get in your initial investment and put it back into your business to grow or improve it.

The person that taught me this really well is Robin Frank.  When she first joined Paparazzi, she put her $3000 initial investment on her son-in-laws credit card!  Then for the first few months, they took EVERYTHING they made, with the exception of the minimum payment on that credit card, and put it BACK into their business.  They bulked up how many pieces of jewelry they had and expanded their inventory, home parties, events and customer base.  They didn’t keep anything for themselves until Christmas when the money they earned paid for their car payment, house payment, utilities and Christmas.

Could they have taken things a little more slowly and built up their inventory and business a little at a time, sure.  But they might not have had the MASSIVE success that they did!  When the reinvested in their business, they had more jewelry so they could do more parties or events.  They even double booked themselves so that Britney did one event while Robin was doing one at the same time with someone else!  Do you have enough in your inventory to be able to do that?

So let’s say you started out with the 200 pieces of jewelry in our Large Home Party kit.  And then at your first event you sold 85 pieces.  That leaves you with 115 pieces of jewelry.  And then let’s also pretend that you have a party a few days later, you still have the 115 pieces to sell!  If you only had more pieces of jewelry though, you could do 2 or 3 parties between orders or just a whole lot of parties really close together!!

I know a consultant who joined Paparazzi and she found some really great success, but when she sells her jewelry, she keeps ALL the money that her customers just spent.  She doesn’t even replace the pieces that she sold.  So then when she wants to do another party or event, she has to scrape together some more money to buy more jewelry.

Now I’m not saying that you can’t do that because there are sometimes where Paparazzi can and will support you in your business, but if you are not reinvesting, then you will have to invest again.

At the very LEAST, you should replace the pieces you sell at your parties, events and to your friends and family.  So that means, if you sell 22 pieces of jewelry, buy 22 more and then keep the rest.

When I first started Paparazzi, I didn’t hold anything out for myself for several months.  And then I saved $1000 to give my husband for a gun.  I built my inventory quickly and was able to start doing more parties and larger events because I had enough jewelry to sell to make back my booth rent and then make some good money too!  It was difficult, but most things are.

Now, I have a 2200 + piece inventory and I don’t have to reinvest nearly as much as I did the first time.  I am careful to keep my inventory up at that same level and to only keep the $2.25 per piece as my profit.

You don’t have to keep 2200 pieces on hand like I do, that’s just the place where I’m comfortable at.  Some consultants only have 600-700 pieces and like that number, and other consultants have about 10,000 pieces, so find the place where you feel comfortable and then you can just replace the pieces you sell.  You won’t have to invest or reinvest anymore, just maintain.

Remember that this is a business and you have to treat it like one!  Trust me.  It’s easier to reinvest and/or maintain in your business than be constantly trying to scrape together money to buy more jewelry because you splurged and spent everything you made on something not related to your business!  A little control now will save you a bunch of headaches later on.

Challenge:

This week, I challenge you to invest in yourself!  Pick something to do that will make you happy and do it for 10 minutes.  Is it taking a bath?  Reading a book?  Reconnecting with a loved one?

Now, choose what you are going to reinvest in your business.  How many pieces do you think you will feel comfortable with?  Set a goal around how many pieces you want to have and when you want to have them by.  Now go and do it!

Get UN-Comfortable

Have you heard of this thing called your comfort zone?  Let’s chat about how your comfort zone could be hindering your business and what you can do to change it.

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Listen now or download this week’s episode to listen later here:

Quote:

Comfort Zone Quote Comfort Zone Quote 2

Training:

We each have a way of protecting ourselves from things that could potentially be dangerous. This dates back to caveman times when things that were new or frightening could be potentially life threatening. In our lives today, our comfort zones will kill our businesses!

Let’s quickly define what a comfort zone is.  A Comfort Zone is a place where we feel secure, happy and content.  It is a place where things don’t often change or cause us stress or anxiety.  This space can be mental or physical.

While a comfort zone isn’t necessarily a bad thing, it isn’t necessarily a good thing either.  Within a comfort zone, there is no change.  Things pretty much always stay the same.  If you are living the life of your dreams, this place might be your happiness, but MOST people find that they aren’t happy with things just as they are and in order to change life as it is right now, you need to stretch your comfort zone.

Stretching your comfort zone

Think of your comfort zone as a rubber band.  This band is to help keep you in that place of optimal anxiety where stress and change are minimal.  What would happen in you were to run as fast as you could with that rubber band attached to your back?  SNAP!  Right back into place, right back where you came from.  But what would happen instead of you took half a step further than you have been?  There would still be resistance and a bit of discomfort, but eventually, the rubber band would stretch out just a bit and you would have expanded your area of comfort.

There is a place called Optimal Anxiety.  This is the place where you are slightly uncomfortable, but not extremely uncomfortable.  In this area, your stress levels are slightly elevated, but you are also changing things up.  You are getting outside of the normal and the everyday into undiscovered areas.  THIS is the place where all the magic is going to happen!!

How do you know that you are in the area of Optimal Anxiety?  Think of an athlete before a big game or a politician or keynote speaker before the game or performance.  They feel a bit of stress, a tiny amount or pressure to perform, but they aren’t so afraid of the task at hand that they are paralyzed by fear.  The stress and slight burst of adrenaline that they are experiencing actually helps to focus them in on the task at hand and preform at their best.

For you, this might be a challenge that helps you to meet new people or do something that you wouldn’t normally do.  Something like giving away a piece of free jewelry or giving a compliment to 5 people a week can push you outside your comfort zone by pushing you to talk to new people.

Have you heard of the rejection guy?  This guy set a goal to get rejected for 100 days.  100 days!!!  He asked random people things like “Can I play soccer in your back yard?”  and he also asked if he could borrow a dog from the Humane Society for a day.  Some of his rejections were completely crazy, but there were some GREAT lessons he learned from the experiment and it’s totally inspiring.  If you want some help in getting outside your comfort zone, check out some of his videos or his book Rejection Proof.

Let’s do a quick experiment.  Fold your arms across your chest like you would if you were saying a prayer.  Notice which arm is on top and which is on the bottom.  Now trade.  Does it feel weird?  It totally does, right?!  Keep ‘um folded…

After a few minutes, you will adjust to the new way to fold your arms, and while it might not be your favorite still, it won’t be AS uncomfortable.  THIS is your goal!  You want to start to stretch and grow your comfort zone so that you are constantly growing and developing!

This way, you won’t get stuck in a rut.  It keeps you growing and learning and trying new things!  If I had stayed in my comfort zone, I would never have joined Paparazzi.  I would never be talking to strangers about $5 jewelry.  I would have missed out on so many friendships and opportunities AND I wouldn’t have traveled to amazing international destinations.  What would you be missing out on if you always stayed inside your comfort zone?

Now, let’s think about what would happen if you stretched your comfort zone a little bit more?!  Would you grow your team?  Would you be hitting new ranks or getting a massive paycheck?  The sky is the limit!

So let’s do it!! What are you going to do this week to break out of the normal?

Resources:

100 Days of Rejection Therapy

Call Challenge:

The challenge for this episode is to choose 2 ways that you are going to stretch your comfort zone this week and then DO them!  A few suggestions are:

-give 5 compliments to people

-give away 2 pieces of jewelry

-go to a networking event in your area

-call a potential host an ask her to do a party for you

-call someone you thing would be a GREAT paparazzi consultant ans ask if it is something she would be interested in


Show Notes

link to printable show notes


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Paparazzi Accessories Elite Leader Michelle Johnnie

Today I have the privilege of interviewing Michelle Johnnie who as of today is one of the 2 highest ranked leaders in Paparazzi Accessories.  Let’s listen as Michelle shares some words of wisdom for us today on the podcast.

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Call Image:

Michelle Johnnie quote

Training:

Michelle Johnnie - Paparazzi Accessories Elite Leader

Awnya: Today we have on the call Michelle Johnnie, one of the Paparazzi Elite leaders.  Michelle quit her job as a SPED teacher when she started having kids.  Money got tighter and tighter as 3 children joined the family and she was always looking for ways to bring in extra money without going back to work full-time.

When her 3rd baby was only 5 weeks old, she saw some cute $5 jewelry at a festival booth.  She knew it was a million dollar idea.  She could sell something that was only $5 and was super cute.  So she jumped in and started working towards her goal of making a few hundred dollars a month.  Within just a few months she was making a couple thousand dollars a month.

Her husband quit his job  9 months after she started Paparazzi.  And that’s been supporting their family for the last 4 years.  Michelle is a Maven A-lister and has one of the biggest teams in the company.  She enjoys heling others learn how they can pay their bills with Paparazzi.  She is grateful for the relationships she has built and the places they have traveled and how Paparazzi ahs improved their finances and their lives.

Michelle is Crown 25 and she has reached Life of the Party Bronze access.  If you know Michelle, you know she truly is “the life of the Party”!

Michelle:  I am the life of the party.  Come on, let’s be real.  I have fun wherever I go.  That’s what life is all about.

Michelle, what is your Why?  Why do you do Paparazzi?

Michele:  When I first started Paparazzi we just needed a little bit of extra money to make sure that we could pay our bills and have a little bit left over for fun things to do with the kids.  I thought when I saw Paparazzi for the first time, I could sell $5 Jewelry and bring in extra money and that could help our family.  When I first started it was to bring in some extra money.

Now, I still need to make some money because that supports our family.  I really love helping people now and teaching them to do what I’ve done and teaching them how to sell and to get places.  I love all the friendships I’ve made with Paparazzi.  I am just a happier person now than when I joined Paparazzi.  Way less stressed and I have way more friendships in my life and more money.  And my family gets to do really fun things because of Paparazzi.

Bottom line, I joined because I needed money and I still do it because I need money but at the same time it has enriched my family’s life so much that I’m grateful that I can keep contributing to the family and have some freedom and flexibility and do these fun things with the family because of Paparazzi.  We just got back to Utah from 9 days of traveling to Washington and Idaho and doing trainings and seeing the sights.

In a few weeks we are heading back to the Midwest to do some trainings there, sightsee and amusement parks.  There are so many reasons why I keep doing Paparazzi.  It’s just been amazing for my family.

Awnya: One of the things that you said in there, is that your why changed and that your why when you started was just money and now it’s so much more.  Meeting people, helping people, growing your team, it just kind of evolves, doesn’t it?!

Michelle: yeah.  One of the trainings I was doing last week, I just started crying because I can actually donate money to places now.  And some of my best friends now are people I’ve met thorough Paparazzi. And not just teammates, but like customers and hostesses.  They’ve become my friends.  I just feel like every part of my life has been improved because of Paparazzi.  The why I do it now is like 10 fold instead of just 1 reason.

Awnya: I feel the exact same way.  I couldn’t have said it better

Let’s take a bit of a shift.

Draw us a picture, take us to your worst Paparazzi moment

Michelle: I had to think hard to come up with a bad moment with Paparazzi.  I don’t know if this is the worst one, cuz I don’t feel like I’ve had a lot of bad moments with Paparazzi.  There’s little things like once in a while someone will cancel a party or something slightly disappointing will happens, but I had to think hard!

There’s a little one when one time I didn’t weight down my displays well enough and a wind came along and it leaned on a customer, but like they caught it.  I thought that was a little bit embarrassing but it wasn’t a big deal.

I was thinking back about one thing that was like *sigh*.

I thought about a show I did in Los Angeles, in LA.  So my husband had quit his job, but before he quit his job, I just went for it.  I had booked these shows thinking, I’m gonna go big and I’m gonna get this huge team all over the country and the way I need to do that is to travel to other states and do these huge evens and sign up tons of people there.  So I booked these 3 events, the were called Ultimate Women’s Expos in San Francisco, LA, and Phoenix and I live in Logan Utah (northern Utah).  All of them were $1100 booth fees.  We’re talking major investment.

I booked these before my husband quit his job and I just had to do a little down payment on my booth. So then my husband quit his job and they are all in the same month, in October.  I’m like super stressed because we have nothing to fall back on.  It’s Paparazzi or nothing, right?!  And keep in mind, when my husband quit his job, I wasn’t making $5000, $10000, $ 20,000, a month.  I was making $3000 – $3500 depending on the month.

And So, I had to come up with the rest of the money and I thought I would have team mates in the areas by the time they get here because I booked them in like March.  I thought “yeah, people will be joining my team there and they can come help me with these events.”  In San Francisco I had teammates there and I stayed with them.  They came and helped me with the event and they got to keep the leads for teammates and parties.  Same with Phoenix.

I didn’t have any teammates in LA.  I was begging people to come with me to LA.  I was begging other people from other teams, just any one come with me.  I thought “I cannot do an $1100 event with 20,000 – 30,000 women all by myself.”  Nobody could come.

And then a miracle happened.  If you really want me to go into it, I feel like God is part of my business and I was just praying so hard that this would work out and I could find someone to come with me to come to LA or meet me in LA and do this show with me.

The night I was leaving for LA, somebody joined my team and put me as their sponsor, and they lived and hour and a half from LA and I had never talked to this person before.  I was like “Oh My Gosh this is like a total answer to my prayers!”  I called her and was like “Welcome! I’m so excited for you!  Guess what?!  I’m coming to LA tomorrow.  Do you want to come help me with this event.” And she did.  Talk about an answer to prayers, right?!

Anyways, I went to LA, right, and I was exhausted because I’d done 2 shows out of state the 2 weeks prior.  And the driving and I was just so exhausted and being stressed that I didn’t have a place to say, because I usually just stay with people I know.  I was gonna sleep in my car.

I get to LA and I could feel my voice going and I was getting sick.  And I’d paid all this money and I have all this jewelry, right.  To have an $1100 booth fee, you have to have a lot of jewelry to sell at least $3000 in 3 days.  I needed to make at least $2700 to pay for the booth jewelry and the gas down and everything and here I am getting sick.  I sounded like a frog.  I have this new person show up that’s never done Paparazzi.  She had only been to 1 party. Luckily I had her though!

The event did not go amazing.  We’ll just say that.  I only sold like $2400.  I didn’t sell as much as I wanted.  I couldn’t talk and I was just so disappointed.  I don’t know. It was a great learning experience.

Maybe I pushed a little too hard, got a little too big.  But at the time, I thought things would be ok because my husband had a job and I was earning extra money.  That was probably one of my worst moments in Paparazzi when I’m doing this big show and I sound like a frog.  And my throat was killing, and felt overwhelmed and exhausted and like “What did I get myself into?!”

But I came home and recovered and hit Fashionista that month and that helped ease some of the stress and the money issues.  The person that came and helped me she booked a couple of parties from it.

I just realized one event is not my whole business and it’s not going to determine if my business is successful or not successful.  It is just one event of many and I can move on.  And I did.  I‘ve moved on and learned from it.  But I still remember that one time that I did that really expensive show out of state with almost no help and I couldn’t talk.

Awnya: That would be completely scary.  I admire you for taking that big of a risk.  And I think that’s kind of the message that comes out to me in all of that is you’ve gotta take risk in order to get rewards.  I’m not talking like 3, $1100 shows in a month.  I mean if that is your cup of tea, do it.  But if you don’t put yourself out there, if you don’t try things you’ve never tried, then you’re not going to get the big results.

And Michelle went out there and did these shows, even though some of them didn’t turn out exactly how she wanted, she’s gotten the results because she took risks in her business.

Now Michelle, what lesson do you want Paparazzi to learn from that?

Michelle: There’s a few things I’ve learned from this.

1- You don’t have to do really expensive booth fees to grow your business. I don’t do shows like that anymore because I decided in looking at numbers and everything that I could use my time and energy more effectively elsewhere than traveling out of state and doing these huge shows.  They can be fun, but I don’t always think they are the most effective thing.

2- Plan ahead and be ready for the unexpected. I learned after that month and those 3 events that that’s not my business.  That’s not where I want to be doing the business.  I want to be doing the business on a smaller or medium show level. And doing things more locally or through social media rather than having to put myself out there and having to travel and all that stuff.

Awnya: I like how you try it.  Like, some people they just say “Oh, I’m not a Facebooker, I don’t do Facebook parties.”  They never try it.  But you’ve been there, you’ve tried it and now you can be educated when you say “It’s not my thing, right”

Michelle: And you know what? I’ve been able to help other people for their bigger shows and help them prepare, so I’m glad that I did it.  I’ve done everything.  And as a leader I feel like I can say “I’ve done everything.  What do you need help with? I can help you with that.”  I’ve been here and done that so I can help them with that.  I’ve done bigger shows so I know what to expect.

What is a habit you have that you feel contributes to your success?

Michelle: I think I have a habit of just going for things and just putting it all out there and going BIG.  Not even going big, but going hard.  You know in everything I do,  I just do it.  When I first started, that’s what I did and I feel like just going for it and not thinking about it too much or analyzing and doubting – I don’t do that.

You go for it and give it your all and you’ll be a lot more successful than if you are like “Oh, I’ll try.“ or “Oh I’ll just do this little thing here and see if it works and then if it works then I’ll do a little bit more.” But if you go for it and you give it your all at the very beginning, you’re going to have a lot more success and a lot more results than if you just do a little here and there.  And in the end, you are going to be a lot more successful when you give it your all then if you just give it a little effort.

Consistency is huge.  I have a habit of being consistent.  If you’re consistent in your business you are going to have more business.  And then another thing that I feel like I have a habit of doing is just being nice to people.  Talking to people.  Like caring about people.

Paparazzi, any business, is a people business, right?!  You might be selling a product, but if you want people to join your team, if you want customers and hostesses to come back over and over and over and over again, you have to build relationship and you have to care about people.  So I feel like if you have a habit of caring about people and, you know, keeping in touch with people then your business will be a lot stronger.

I could talk about a million habits that I feel like contribute to a successful business, but I think those are 3 big ones.  Going for it, being consistent and just being a people person and talking with people and caring about people and letting them know that because when you show that you care about them and that you’re their friend, they are going to come back to you over and over again instead of just having to keep finding new people to sell to and host and join and all of that.

Awnya: I’m going to draw a quick correlation here.  At convention, I want to say it was last year, there was a consultant I was talking to.  And I love hippie headbands, since the day they came out, I wear Hippie Headbands all the time.  So I’m at convention and a consultant comes up to me she is like “Oh my gosh! Those look so good on you, I could never wear that.” And I said to her “Girl, what is stopping you?  Like, put it on and just rock it.  You are just overanalyzing it.“

She said “I’m too old to wear it,” and I said “No you are not.  Just put it on and you rock it cuz you are what you say you are.”  So jumping back to your first point there.  Don’t overanalyze.  Don’t psych yourself out.  Like, she totally rocked a hippie headband. It was all in her head that she couldn’t do it.

Stop psyching yourself out.  Go big or go home.  Just do it. Stop putting these limitations on yourself.  Your business is not going to thrive if you are putting limitations on it.  Take the first step.  Get there. Do it.

Michelle: If you would have asked me when I joined Paparazzi if I could see myself where I am now?  No way.  Absolutely no way.  When I heard Robin Frank say she got a $5000 check, it was like “Oh my gosh!  That would be amazing to make that much money. But I don’t know if that is me.  Like, I don’t know that I can do that.”

 And yet, after I kept hearing a couple of stories I was like, I’m gonna go for it.  I know that this can change my life.  And I did.  I went for it.  Those stories are really motivating.  When you hear people say they started in the same place where you are and now I’m here.  But it is work and consistency and just doing it.

Awnya: One step at a time, right?

Michelle: Yep!

What advice would you give to a brand new consultant?

Michelle: Go for it.  Go for it! Go big.  Don’t think, “Oh, I hope I can sell 10 pieces at my launch party.” You are going to sell 50 pieces at your launch party.  Be confident that this business is going to work for you.  And if you’re confident in that, then you are going to treat it like it’s going to work for you.

Get your jewelry in front of lots of people.  Don’t be afraid.  Don’t make excuses.  Like “I can’t do this because my house is too small.”  I hear excuses all the time. But if you want this, you’ll just go out and make it happen and you’ll do it.  I had a 5 week old and a 3 year old and a 5 year old and my husband worked full time and I babysat kids in my home for the first 5 or 6 months while I was doing Paparazzi.  And I had a blog and I had church calling and all this stuff.  My life was busy.

 I just went out and made it work. You just have to go out and make it work.  And be excited.  If you act intimidated, if you act shy, if you act like “Oh, ya know, like, if you wanna come to my party, like, that’d be cool,“ you’re not going to get the same response as if you go out and say “I’m so excited.  I have this awesome product, it’s only $5.  It will help you look beautiful and it will save you money.  Come to my party.  On (whenever you’re doing it.)“ You’re going to get better participation.

And then once you get the people to see the jewelry you need to keep in touch with people that like your product.  One of my biggest, biggest, biggest regrets is that in the past 5 years, if I would have kept all the email addresses of the people that bought from me or the people who said they wanted me to keep in touch and I didn’t, I would have a list of like 5000 people that said “I like your stuff” and I don’t have that because I didn’t keep in touch with people

Awnya: So many gems in that.  Keep in contact with people. That is huge.  Like, follow up is huge.  Relationships.  We’ve talked about that several times.  Relationships are huge.  Show that excitement.  You’ve got to be excited about the product.  I mean, you just joined the business, we know you are excited about it.  Don’t let those negative people get into you head or into your excitement.  Just block it out.  Show ‘um your excitement and then wear the product.

Be a product of the product.  You’ve gotta wear it.  And you never know when like your mailman or your neighbor across the street will be like “Cute headband. Where did you get it?”

Great point Michelle, I just love those.

If you could suggest 1 thing to a consultant who was feeling stuck in their business to get things jump started again, what would that be?

Michelle: It would be what I just talked about. Go back and contact your past customers, your past hostesses, your like past people that have shown interest in Paparazzi.  Do a Mystery Hostess party or another party.  Ask them if they want a bunch of free jewelry, you know?!

Show them some of the new pieces that are out.  I feel like the jewelry is so much cuter now than when I joined.  It just keeps getting better and better and better.  And if someone hasn’t bought from you in like a year, they may not know all the cute stuff that you have, so go out and contact the people that have supported you in the past.

Also, talk with those people that work in places with lots of other women and try to get baskets out.  If you go back to the people who have liked Paparazzi in the past, most of them are still going to like it. It’s just that maybe they don’t know that you are still selling it or maybe they haven’t heard from you in a long time.  So that would be my suggestion.  Go back to where you had success with people in the past and make that happen again.

Awnya: Now if I could add just 1 thing to that, it would be (and I’m sure you meant this because I just know you), I know that you didn’t mean to send a mass text to everybody begging for a party or go on Facebook and post it to your wall.  You have to do that PERSONAL contact people.  It’s the relationships.  Call them on the phone.  Talk to them in person.

Michelle: Maybe I should say, “make a personal contact.”  I’m a firm believer that if you are face to face or if you are talking to somebody in person, it’s a lot more effective than just posting something on you wall or mass texts or group messages.  They don’t…  No. No.  No no no no.  It’s personal.  Everything you should do is personal, personal, personal.  If all you do is rely on 1 post on your wall, “I’m going to post this on my wall and if it doesn’t work, this is the end.” You aren’t going to be very successful.  I’m just putting that out there.  Like, you have to make it personal.

I get mass invitations to parties all the time.  I see people post all over their walls about stuff.  I don’t volunteer.  If they really want me to come to a party, if they really want me to help them with their business, they are going to ask me personally.  They aren’t going to do a group whatever.  Or just put it on the wall.  That takes no effort to put something on their wall.

Awnya: Call up those people on the phone.  I know it’s scary!  Do some jumping jacks get some anxiety out of you however you do it.  Make it about the relationship.  Offer to make it a theme party, do whatever you gotta do but it has to be personal.

What is a quote that inspires you?

Michelle: How can you just narrow it down to one quote?  Right?!  It’s by Pele. He’s a soccer player.  He said:

Pele quote

I know that success is not an accident.  Like I didn’t just join Paparazzi and “Oh my gosh. I’m successful! Holy cow, I don’t know how’d that happen?”  It is not an accident it is work!  Sometimes its sacrifice.  I still listen to training calls.  I am learning from other people.  I’m studying what the other successful consultants in our company are doing and trying to share that.  It’s not an accident people.  You gotta go out there and work it!

Awnya:  Its hard work, right?! It’s blood sweat and tears.  But that’s what makes it so rewarding!

Michelle: Every once in a while a little bit of blood but not much, luckily.

A: It would ruin the jewelry if you bleed too much, right?

Michelle: yeah.

What would you say is a must read and why?

Michelle: When you hit Executive Producer in the company, they send you the book How to Win Friends and Influence People by Dale Carnegie, (and I think they still do that).  This is probably one of the most read books or inspirational books or whatever category you want to put it in – of all time.  And I can see why.  When you are in a business, how to win friends and influence people is something you want to do.  You want to build the relationship. You want to influence people in a positive way, this book just – everything about it is good.  It can help you in every part of your life not just in business.

So that’s a good one. There’s a reason why it’s one of the most popular books of all time

Last questions.  Give us a parting piece of guidance. 

Build relationships in your business.  Build them with your customers, build them with your hostesses, build them with your teammates.  If you have them with those 3 groups of people, you are going to have a business.  If you don’t have any relationships, your business is going to be way, way, way harder and not as fun!  Right?!  Relationships are what make a business fun.  So I would say build relationships.

If you are at a party, joke around with people.  Have fun.  Don’t be anti-social.  Care about them.  I have customers who have kids with cancer or who have lost family members.  I have done nice things for them not just because they are my customer, but because they are my friend also and I like to show that I care.  Make people your friends.  Have fun with this business.  Get out there and talk to people.

Get it in front of people whether it is in person or on the computer, you just have to get it out of your house.

Awnya: I couldn’t have said it better myself.  Thank you so much for coming on the call today.  I know this is probably going to be one of THE most listened podcast episodes because of all the gems you’ve shared with us and how fun you are!


Show Notes

Paparazzi Accessories Elite interview with Michelle Johnnie – printable show notes


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Paparazzi Accessories Elite Leader Robin Frank

Today we chat with Paparazzi Jewelry Elite Leader, Robin Frank. Robin is an amazing leader, grandmother and friend.  She is a cancer survivor and one of the most positive and uplifting people I know.  She loves sharing and training other consultants and has some amazing stories and advise to share with you!

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I love my life - Robin Frank

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Paparazzi Jewelry Elite Leader Robin Frank  Paparazzi Jewelry Elite Leader Robin Frank

Today we have on the show Robin Frank.  Robin is married to Tom and the mother of 4 boys and 1 girl.
Her daughter is Brittany and she is Robin’s best friend and business partner. Robin has 12 ½ grand kids, including 2 sets of twins, and all are under the age of 7!

Robin is a Maven A-lister in Paparazzi and has a Channel purse!!  She ROCKS that purse!  You will see her sporting it around convention this year (don’t miss it!!)

Robin Started Paparazzi Sept 26, 2010 and has consultant number 1028.  The Consultant numbers started out at 1000, so Robin was one of the first 28 people to join Paparazzi.  Robin lives in Draper Utah which is in the Salt Lake City area.

What is your Paparazzi Why?

Robin:  My husband is a realtor, Tom is a realtor.  We were flipping homes and Brittany, our daughter was our assistant. Life was going well for us and we were doing well and then 2008-2009 the real estate market crashed.  We lost 7 properties to foreclosure and short sales.  As many of you know, when finances come up you kind – when you don’t have enough money to pay your bills, it weighs on you.  I gained weight and didn’t want to be around anyone and I just felt horrible.

One day, Brittany hauled me to a show at a convention center called What a Woman Wants.  We went in there and walked around and just looked at stuff.  We found a five dollar jewelry booth.  We went in there and we though “this is cool” and I figured I could buy a necklace for five bucks.  That was really all I could afford cuz I had no income.

Brittany and Misty and Rachel Kirby talked me into wearing a headband.  At this time I was 55.  I mean, I wore a headband when I was 12. So that was the beginning.   And they told me “You wear a headband and wear it around this show and if you don’t like that, you bring it back.”  I do that all the time now!  I tell people, “you buy this headband and you wear it around and if you don’t like it, you can bring it back, you don’t have to keep it!”

So I walked around and it was ok but nothing wonderful happened.  They next day was Sunday and I wore it to church.  And for several months I’d felt like this big fat looser.  When I went to church, 3 or 4 people stopped me and told me I looked really nice.  They didn’t say “oh, you have a really cool headband”, they just noticed that I looked really nice that day.  It changed my life.

We had Misty’s card so we called her the next day.  When we had been at the event the day before, we sat and watched the booth and they were always busy and there were tons of people walking around with these little pink bags.  And we needed a job.  So the next day we called and then drove down to Hurricane Utah which was 4 hours away and purchased jewelry (which I had no money to buy). And then drove home.   I don’t’ know about any of you that have started. But when you get your first kit or get so excited and jump into in and then on the way home I had this remorse and I thought “what have I done.  I’m a looser, I have no money.”

But we came home and jumped in and went 90 miles an hour.  And we put every penny right back into our business.  We bought 1000 pieces to start with for $3000.  We did shows and 2 and 3 home parties a day.  I would do one and Brittany would do one that same night.  This was September.  We didn’t pull one penny out of our business.  We soaked every penny back into our business .  All we did was buy more jewelry and pay our credit card minimum payment which was $25 a month.

We just went to town. We loved selling jewelry.  That is my biggest why.  I know we can change a woman’s life by putting a $5 item on her and I’m not asking her to break he bank.  I don’t’ know what her financial situation is, I don’t know what she has at home.  All I know is that I can put a piece of jewelry on someone and they stand a little taller and they’ll smile. And someone will tell them they look beautiful .  And that’s why I do Paparazzi.

That was the beginning.  WE just got going and thing were wonderful.  We’d never been in direct sales before.  Brittany is my best friend and business partner and things were going along just great and then Brittany got pregnant with twins.  She had her 2 babies at 25 weeks.  Little 2 pound boys.  They were there for 2 ½ months.  As mom and grandma we kinda checked out for a while.

Ya never know what happens in life.  We went through the financial thing and paparazzi pulled us through.  And then we went through the medical thing and our Paparazzi sisters were there for us and pulled us through.   If we needed some extra money we could go out on the weekend and sell!  And then I ended up with cancer and almost died!  The last Why of my life is all these sweet Paparazzi sisters who have become my sisters who have prayed me better and lifted me up when I didn’t want to live anymore.

I love selling jewelry and I love the relationships I have.  And that’s why I love selling jewelry.

What is your worst Paparazzi moment?

Robin: I love, love, love doing large events.  WE do everything we can find.  Fights, races, dance competitions, fights, gun shows.  Anything we can think of where we will find a woman or some women.  So we found this fight – it was a boxing match or ultimate fighting.  It was a $50 booth fee and from 6pm till midnight.  It was a last minute thing cuz I just found it.  When I got there, I didn’t have any bags.  I really wasn’t prepared!   How do you go to a show and not have bags to put your jewelry in?!  My niece was with me and ran and found some clear plastic bags for us, so we were all set up and ready to go.

 They were starting to come in for the fight.  It was in October and at this fight a lot of people came dressed up.  It was near Halloween.  Again, I’d only been doing Paparazzi for about a month.  I wasn’t sure I knew what I was doing. But they came in, hundreds and hundreds of women.  They set us up in the foyer where they bought their tickets and then everyone went in to find their seats in the fight in the arena.  And we’re out there with some t-shirt people and some food people.

Ladies would come along and I’d talk to them and show them the jewelry and they’d say “Yeah, that’s great.  I’ll come back later”.  Well as the night progressed, everyone got drunk.  You’d think that would be a good night.  Because they are drinking and they will come and spend more money.  Well, very few people even came to my booth.  I did sell one bracelet in 6 hours and the booth fee was $5.  I sold one bracelet.  There were some girls who came over right near my booth she threw up all over the floor.  It was awful.  “Oh, I kept thinking why did I do this?”  Why, why, why???  And we do that!  We get in to these boutiques and events and we don’t make enough money, we go in the hole, we are thrown up upon and I thought “I will never do a fight again.”

But we learned.  And the one thing I did learn was I met a photographer there who taught us and trained us in taking pictures.  At the time we didn’t have stock photos that we could use with Paparazzi and three people picked up my card, well, several did but 3 called me back, and I got 3 parties off of that.

And I learned a lot about fighting that night!  Then when it was over because so many people had been drinking a lot, the underdog won, the gentleman that was next to me selling t-shirts said “you girls better get out of here” so we packed up and left.  So do every event, everything you can and learn from it and go forward and you never go in the hole.

 I believe, I truly believe, that God puts us in places as stepping stones to learn for the next thing.  He taught me a lot of lessons there that I will never forget and it doesn’t matter what I do, I will always learn something!  So look for the things you are learning, the little gifts you are given to learn from in every instance you are at.  It’s not always about the money,  it’s about the relationships and the next thing that he is leading you to.

Awnya:  Another thing that I kinda want to bring out just a little bit more is that after wards, you only sold one bracelet, but afterwards people called you!  You thought it was a horrible event and you still got things afterwards.  So ladies, even if you are doing an event and you are totally bombin, hand out those cards, talk to people, talk to the other vendors there.  See what other relationships you can build.  You  never know, you might have someone call you in a week and say  “Hey, I want to join your business.” Or “hey I wanna do a party for you”.  You just never know.

Robin: The photographer did join as a matter of fact.  She really did.  And one of the people called me, it was about 6 or 8 months later.   And she said, “I had your card and I say you at a fight” and I was like “Where did you see me?”  I had really kinda tried to put that out of my head.  But, yeah!  It was good.

A: What habit do you have that contributes to your success, Robin?

Robin:  The one think that I feel like I would like to suggest to everyone or what I love to do is I love to smile and I love people.  My life has been so touched by people that love me that I feel like that if I can just reach into anyone’s little heart because there’s a lot of people out there that are having sad days.  And if you can send them just a little bit of love, and I always talk about Paparazzi everywhere I go.

I always wear a headband.  I always wear bracelets and a necklace because it’s a conversation starter.  And I’m Paparazzi’s advertisement,  I’m the billboard.  I feel that people look and me and know that my jewelry makes me happy!  It does!  So always smile and love the people around you.  I think that’s been my best success habit.

What advice would you give to a brand new consultant just starting out?

Robin:  Just exactly what we just talked about.  Number one, have information, have a business card, a flyer, carry it with you everywhere!  But BE the advertisement.  LIVE Paparazzi and smile and love the people around you.  If you go out and open your mouth.  I’m telling you there are some consultants out there who have grown so quickly just because they love the product and they talk about it.

When I first started, at my first party I stood in the back corner and somebody said “well, who do I pay?” and I raised my hand “over here, over here.”  And now, I know that I just have to get out there.  You may not  know this but I was kind of a shy person.  Remember, I was the kind the looser and I’d  gained weight.  I don’t’ care what your personality is.  If you just smiel and just share with people why you started, it will change your business.  It will!  And make sure you give them your information.  Ya know, the jewelry sells itself.  So just share it with people.  Just open your mouth and talk about it everywhere you go.

Awnya:  I love it!  I love how SIMPLE that is.  You don’t need $400 to and buy business cards or to advertise on a billboard.  You have your smile all the time if you just wear it

Robin: and if you will smile when you are on the phone, I promise you people will feel that.  I mean, I can feel your smile, Awnya. You’re always smiling, you’re so sweet.  Awnya’s always happy, bless her heart.  And you feel that, you feel their smile even on the phone or whenever you talk to them.

If you could give one piece of advice to a consultant who is feeling stuck in their business, what would that be?

Robin:  bnI would tell them to call their downline.  Call their team.  Call their friends.  If they are just starting out and don’t’ know where to get started, call someone in Paparazzi.  But if you have a little team going and you haven’t made contact with them, Oh my gosh!  Then all you have to do is call them and let them know that you love ‘um and care about ‘um.  And that is something that has really opened my eyes that I’ve tried to start doing in the last little bit.  Misty pushes that a lot.  Make a phone call.  We’re all texters or we message a lot but that personal contact means the world and it changes your life.

It does!  Whenever I’m feeling down all I have to do is talk to a couple people and I just live my life.  So pick up the telephone . That’s the best.

What is a quote that inspires you?

Robin:  My favorite quote is Love your Life.  Because I didn’t love my life for a long time.  Sometimes you don’t love who you are or how you look, how you feel or how much money you have or what your weight is.  But with every step you take every day if you think “I love my life, I love my life, I love my life.”   It’ll change your life.  It has changed mine!   6 months ago, I wasn’t where I am today.  A year ago I wasn’t where I am today.  But I’m so blessed and I love the life that God has given to me.

Awnya:  And you do, you embrace life.  That’s one of my favorite things about you.  No matter what stage you are in.  Even when you had your cancer and were at convention and you had lost all of your hair you were wearing a darling pink wig, you had given them out to everyone who was there that year.  And you got up on stage and you threw your wig out into the audience and you had the biggest smile on your face!  You just embrace loving your life, whatever stage you’re in.  It’s truly who you are!  I love that!

What book would you say is a must read and why?

Robin:  My very, very favorite book is The Secret.  I don’t care where I’m at with it.  When I’m feeling down.  And it’s all about “If you believe it, it will happen”.

I believe in vision boards and I believe in affirmations and that’s what The Secret is about.  If you believe it, and you declare it, it will happen.  I don’t care what it is.  You want a million dollars?  It will happen if you believe is and you put it on a vision board and you say it, it will happen.  You wanna be Maven A-lister and carry around a Channel Purse?  It will happen if you declare it!

Awnya: I have to tell you a story around that.  After Empower Me Pink this year, we came to your house for training afterwards.  Robin and Tom were talking about vision boards.   And so on the way home I was thinking about it – it’s about a4 hour drive for me.  So on the way home, I was thinking “Ok, what would I put in my vision board?  What are some things I want changed in my life?”   At the time – I’m gonna start crying now, Robin – we’d been living in an apartment.

The financial market that Robin was talking about, it hit us hard too.  We just had our house and we ended up having to short sale that.  And we were told we couldn’t buy a house for 7 years.  And so we were in the middle of that 7 years just waiting for time.  WE have 7 kids and then my husband and I and we were squished in a tiny 3 bedroom apartment.  We didn’t have a yard, we didn’t have even a garage.  We had a parking space that sometimes the neighbors would steal.

So on the way home, one of the first things I put on the list was a house.  I wanted a house so bad.   From what we’d been told several times we had to wait that full 7 years.  We had to wait.  So I put it on my vision board thinking, eventually, someday we’ll get into a house.  Well, this is June, so we are talking 3 months later.   And I’m talking to you today from my house!  YAY!!

We have a yard, garage, we have 4 bedrooms.  With 9 people its still a little squished, but it’s a house and it’s ours.  And it was on my vision board!

So even this thing that I never thought would be able to happen because of the past and everything, it totally happened, and in 3 months, Robin!!

Robin:  See?  See??  I’m telling you, Awnya!  It’s so Amazing!  I’ve known Awnya  for 3 years and I tell you, if there’s anything I can teach, anything, is that if you put it out there, all you have to do is ask.  And put it out there and believe!  Three months for you.  A HOUSE!!

Ok, last question, Robin!  What is a parting piece of guidance for us?

Robin:  Just love yourself and love your sisters. And to believe that you’re beautiful.  You make a difference in people’s lives!   I so believe that God gives us things.  I don’t believe in chance. I don’t think you just get things cuz you’re lucky.  I think God puts you in situations to learn and to grow and to help other people.

And it just makes me sad that so many people don’t believe their beautiful.  And it doesn’t matter how much money you have. I doesn’t matter what you need and what you want.  If you believe in yourself you can get it.

And this is a little saying I have that says:

believe and dream quote

Resources:

Frank Divas Group – Robin’s Facebook with all kinds of resources and information

PATrainings.com – Robin’s training website with all kinds of goodies and resources for you


Show Notes

Click here to get the Full Robin Frank Interview Transcript


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